Sandro is the co-founder of Focus BC, a product company specializing in location intelligence, and the Managing Partner of Virtual Venue. In Virtual Venue, Sandro is pioneering innovative solutions in sports event planning and venue operations working alongside UEFA, FIBA, The FA, FPF, and others. Drawing from years of experience at Esri Portugal, Sandro brings a unique perspective to the football world, offering invaluable insights into integrating location technology in sports event management. Sandro was also Director at the Founder Institute, Advisory Board Member at Women in Tech, and one of the Co-founders of WeHelp Ukraine.
MeettheleaderswhowilljoinFootballInnovationForum!
Speakers
Football Innovation Forum 2024
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Sandro Batista
Managing Partner - Virtual Venue
Managing Partner – Virtual Venue
Sandro Batista
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Lucas Bugter
Director of Operations - 433
Director of Operations – 433
Lucas Bugter
Lucas is the Director of Operations at 433. With more than 15 years of experience in the digital world, he specializes in building brands on social media, developing digital platforms, and creating online video formats that engage and inspire.
Lucas leads a team of experts in digital marketing and social media. He built platforms, created innovative online video formats, and optimized digital marketing campaigns to achieve maximum results. With his extensive knowledge and experience, Lucas is committed to helping clients achieve their goals and succeed in the digital world.
He loves to be the connector between brands, ideas, and most of all: people.
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Ryan Cardwell
Head of Commercial - Real Metric Analytics
Head of Commercial – Real Metric Analytics
Ryan Cardwell
Head of Commercial at Real Metric Analytics.
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Cédric Cherhal
Senior Business Relationship Manager - UEFA
Senior Business Relationship Manager – UEFA
Cédric Cherhal
New technologies passionate and sport addict, I could not imagine my life without challenges.
Coming from a Telecom Engineer background, I spent most of my career working for international companies as IT consultant until I found the perfect balance working on cutting edge projects in a passionating environment at UEFA.
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Simon Cummins
Managing Partner Global Sports, Gaming & Media Practice - Odgers Berndtson
Managing Partner Global Sports, Gaming & Media Practice – Odgers Berndtson
Simon Cummins
Simon Cummins is the Global Head of Odgers Berndtson’s Sports, Gaming and Media Practice, placing senior leaders into all major Sports organisations and International Federations.
Prior to Odgers Berndtson, Simon was a Director of GEMS schools and a Director at Gabbitas. He was also a Headmaster for ten years and whilst at Millfield he was Head of the Prep and a member of the Management Group for all three Millfield Schools and Millfield Enterprises. His non-executive/board experience has included an NGB, PR Agency, hospitality provider, experiential marketing agency, several schools and a Leadership Development Organisation. Simon currently Chairs the national charity, Sported and the digital marketing agency WePlay.
Simon is an accomplished sportsman, playing rugby and cricket regularly. Skiing and golf now dominate his spare time. Simon was educated at Borough Road College, London and Bath University. -
David Garrido
Host - WFS
Host – WFS
David Garrido
Sports broadcaster and leading communicator and content creator for sport and sustainability in the UK and Europe.
David is a Sky Sports presenter and he represents strongly for climate action within sport. He’s been shortlisted for Sustainability Champion of the Year at the 2023 Broadcast Sport Awards.
At World Football Summit, he’s been Master of Ceremonies for numerous events like WFS Africa, WFS Europe and Football Innovation Forum, to name a few.
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Peter Hutton
Advisor - Greenfly
Advisor – Greenfly
Peter Hutton
Peter Hutton is an advisor or board director for series of sports organisations and sports tech companies. He is currently chairing the US organising committee of the ICC t20 world cup, on the board of the Saudi Pro League, the Rugby League and the Professional Triathlon Organisation.
He also advises Greenfly, YBVR, Sporttotal and Hype. He was formally CEO of Eurosport, Fox Sports Asia and Ten Sports. After working in exec positions across the sporting world, he is now based in Silicon Valley, California.
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Nizaar Kinsella
Senior football news reporter - BBC Sport
Senior football news reporter – BBC Sport
Nizaar Kinsella
I am a multi-award-winning football journalist who has become central to the conversation around the beautiful game.
I have demonstrated my ability to set the news agenda with exclusive stories, insightful analysis and in-depth interviews. I have built a social media audience of 1.6 million followers across X (formerly Twitter, 500,000 followers), Facebook (1.1 million) and Instagram (40,000).
I am a digital native, having worked on websites throughout my career, including the Daily Mirror, GOAL, and the Evening Standard — but I have moved to a new role (as of 16 May) to deliver a dream role as a reporter at the BBC. I hope to be able to add to my Sports Journalist of the Year nomination in a new role and cover more Premier League, Champions League and international tournaments across online and broadcast formats. -
Alessio Marra
Product Owner Digital Ecosystem - Swiss Football League
Product Owner Digital Ecosystem – Swiss Football League
Alessio Mara
Having a digital background, I studied information technology and became ICT System Engineer for several years in a pharma company and an IT company. I have always been passionated about sport and football mostly, and I had the opportunity to join the Swiss Football League in 2022 to bring my background for the digital transformation of the league. Our mantra is to define a strategy that can bring to our clubs added value and build an ecosystem for the digital solutions in the Swiss professionnal football.
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Priya Narasimhan
CEO & Founder - YinzCam
CEO & Founder – YinzCam
Priya Narasimhan
Priya Narasimhan is a Professor of Electrical and Computer Engineering at Carnegie Mellon University in Pittsburgh, Pennsylvania. She is also the CEO and founder of YinzCam, a U.S.-based technology company that provides the mobile fan experience and digital solutions for a number of professional sports teams, leagues, events, and venues across the United States, Canada, Mexico, South America, United Kingdom, Australia, and New Zealand.
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Nirav Patel
CEO - Andaria
Group CEO – Andaria
Nirav Patel
Nirav is an accomplished and high-achieving Payments and Banking Executive, with experience that includes developing strategies and leading organisations to maintain both growth and profitability.
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Thomas Plessis
Head of Sales, Europe - ScorePlay
Head of Sales, Europe – ScorePlay
Thomas Plessis
New technologies passionate and sport addict, I could not imagine my life without challenges.
Coming from a Telecom Engineer background, I spent most of my career working for international companies as IT consultant until I found the perfect balance working on cutting edge projects in a passionating environment at UEFA.
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Daniel Ribeiro
Director National Team - Federação Portuguesa de Futebol
Director National Team – Federação Portuguesa de Futebol
Daniel Ribeiro
Daniel has an extensive experience in team, project, events, and facilities management since he began his career in 1998 within football. He started out as an intern with the NY/NJ MetroStars of MLS, and worked to increased roles and repsonsibilities with ChampionsWorld LLC (organizer of the first tours of the USA of European clubs), UEFA EURO 2004, SA, UEFA, and now the FPF. He is currently Director of the National Team A operations and part of the Bid Committee of the FIFA World Cup 2030.
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Javier Tebas
President - LALIGA
President – LALIGA
Javier Tebas
Javier Tebas Medrano (San Jose, Costa Rica, 1962), of Spanish nationality, holds a degree in Law from the University of Zaragoza. He has been a practising lawyer since 1987 and founded his own legal firm, specialising in Company Law and, subsequently, in sports and bankruptcy law.
Tebas’s direct involvement in football began in 1993, when he was named president of Sociedad Deportiva Huesca, a position he held until 1998 (a period during which the club competed in Spain’s Tercera Division and Segunda Division B). He later served as a board member at C.D. Badajoz S.A.D. and C.D. Toledo S.A.D. before being elected vice-president of LaLiga in 2001. In 2003 he headed up the G-30, a group representing 30 small LaLiga clubs that was set up to collectively negotiate their audiovisual rights. He has been LALIGA president since 2013 and was re-elected in 2016 and again for a further four-year term in 2019. In 2021 he was appointed as representative of European Leagues on the UEFA Executive Committee.
Tebas’s tenure as LALIGA president has revolved around three core areas; the introduction of a financial controls system which has enabled the clubs to restructure their finances; the collective sale of audiovisual rights which boosts the clubs’ revenue in a balanced way, and the league’s internationalisation strategy, which has seen LALIGA and its member clubs establish themselves as a benchmark reference on the global stage, not just on the field but in the entertainment industry as a whole. In addition, Boost LALIGA, the strategic project of LALIGA and CVC Capital Partners, was recently created to promote growth and consolidation in the areas of technology, innovation, internationalisation and the sporting sphere. -
Zubair Timol
Partner & Global Vice President, Culture - Meltwater
Partner & Global Vice President, Culture – Meltwater
Zubair Timol
Zubair is a serial entrepreneur, who is currently Partner and Global Vice President, Culture at Meltwater.
With his experience focusing on SAAS, global strategy and expansion, Zubair has a pedigree for developing leadership talent and high performance teams across markets.
Specializing in the sports and luxury sector, he has been involved in developing esports, specifically, chess to an award winning level.
Based in Dubai, his commitment towards inclusivity has enabled various social and community initiatives, namely executive allyship for female leadership.
Having extensively developed commercial operations across Europe, Middle East, Africa, India, China, Japan and South-East Asia, his passion is emerging markets and their interplay with innovation.
He has a degree in European Law and Masters in Medical Law. Given his thirst for education, he has a Post Grad in Global Business from the University of Oxford.
Zubair is a published contributor for Forbes and Campaign Magazine, he continues to be an active commentator for inclusivity in sport and culture. -
Lewis Wiltshire
SVP and Managing Director of Digital - IMG
SVP and Managing Director of Digital – IMG
Lewis Wiltshire
Lewis is SVP and Managing Director of Digital at IMG (formerly Seven League). Lewis joined the business in 2017, becoming CEO of Seven League in 2020. Prior to that, Lewis spent five years with Twitter where he was Twitter UK’s first head of sport. He also spent 11 years at BBC Sport in a variety of roles, including editor of the BBC Sport website and BBC Sport’s social media editor.
“I value this event as excellent for people who work in football”
Fatma Samoura
Secretary Geneal, FIFA
World Football Summit Speakers
Since 2016, WFS has welcomed the football industry leaders who are shaping the future of football